RonRik - Turns
game into reality
RonRik is a social reality game, yet using your smart
phone taking advantage of the traditional gaming elements and social networks
by driving people to go out and physically interact with each other in a local
environment.
Combining the excitement that comes from playing the game
which is both virtual and physical with a new concept of targeted advertising
based on geo-locations of different shops and businesses that are located around
the players.
RonRik is an action game where players connect with each other
through mobile broadband data and play with each other by commuting in the city
/ area to approach targets and shoot at them using the augmented reality
feature and electronic maps. Other locations which can be detected by the GPS
are fixed game locations which are virtual safe houses / ammunition shops /
medical health …etc. points while in reality they are physical shops that
desire to advertise to the players that happen to pass by.
The RonRik app will feature a new technical concept where
an interactive augmented reality will be built in so that a smart phone’s
camera can be used to place dynamic animations and buttons on it, displaying
stationary or moving targets that are detected via GPS and showing them on the
camera screen when the camera lens faces the geo-location taking advantage of
the mobile compass.
Items like bombs, snipers, geo fences and airstrikes can
be placed random where players want to make an ambush.
Players can buy different unique items like bodyguards,
SWAT Teams, Mine Sweepers, Defuse Kits, Turrets, Home Protection and Guided
missiles.
Some
of these will also come as NFC chips in future release.
Players can rob others after killing them, and a player
can transfer coins to their virtual credit card at any ATM point in the world.
This will ensure that players only carry the amount of
coins they can stand to lose in a battle and they will get used to
"use" their virtual credit card.
(Future
plan is to implement pre-paid credit card and convert virtual coins into real
money)
RonRik
will have unique advertising possibilities based on the geo- locations which
will
give us a clear advantage in reaching the consumers in their local
environment. We would be able to track our players’ online behaviour and to
target advertising directly to local players in the local environment with
local brands and shops they know. Players will have to come physically to
the advertising point in order to get their virtual bonus and pop-ups will give
players the confirmation of registration to the game point. The pop-ups unique
ads will be shown from the advertiser.
We will take advantage of the social networks and
implement our unique Social Shout-out feature.
Players will be able to buy a social shout-out on all RonRik and own
social platforms that they are connected to and would be able to collect coins
for each. This unique feature will bond players and give the game a social
status. You would be able to help players no matter where you are situated in
the world and even if you are offline or not playing.
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